As an agency owned by Indigenous women, we were stoked to work with NUKU, the acclaimed multimedia movement powered and made by Indigenous wāhine for Indigenous wāhine. Founded by Qiane Matata-Sipu, NUKU started as a podcast series featuring the stories of inspiring mana wāhine, which are now collated in the award-winning book, NUKU: Stories of 100 Indigenous Women. 

NUI Creative was trusted to organise the launch events and a hugely successful six city book tour, with all the behind-the-scenes fun like fixing printers and packing boxes that comes with it. We were also tasked with managing the content creation and roll-out of NUKU’s paid digital campaigns.